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admin News 25Dec

Google Analytics 4 (GA4) – what’s new and what does it offer?

Google Analytics is one of the main tools used to measure and understand how users interact with a website. Starting July 2023, the Universal Analytics version will no longer be available for specialists, which means…
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admin Social Media 15Nov

Facebook Ads – where do promoted ads appear on Marketplace?

Did you know that in 2017, 88% of revenue from Facebook Ads campaigns came from mobile devices? Compared to 2012, when mobile accounted for only 11% of total revenue, the 2022 trends seem clear for…
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admin Digital Marketing 15Nov

PageSpeed Insights – the tool that helps you improve your website page speed

If you manage an online business, tools like PageSpeed ​​Insights (PSI) and Lighthouse can be valuable for monitoring performance. Measuring, optimizing, and tracking are essential when building modern web experiences. It is important to accelerate…
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admin Digital Marketing 3Nov

Data Access Permissions Settings – Google Analytics

Google provides the option to allow other users to access data from any site you monitor. To create login credentials for other users in Google Analytics, go to the User Manager tool on your Google…
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